Overview
Technology and digitalisation have driven innovation in the Experience Economy sector over the last decade. Globally, digital technology has disrupted the tourism industry, with new business models for accommodation, transportation and marketing. For Ireland’s Experience Economy sector to remain competitive, adapting to changing trends, digital demands and customer needs is crucial.
With highly educated, enthusiastic and motivated people at its heart, the Experience Economy sector will also need to embrace technology and innovation to create and deliver a new dynamic visitor experience in line with changing landscape and consumer behaviour and ultimately ensure its long term viability.
In this free morning conference, we will look at current trends, discuss supports available to your business and hear case studies from leaders who are driving digital transformation in their business. Speaker presentations will be followed by a panel discussion.
Speakers
- Catherine Toolan, Chair of Ibec Experience Economy policy committee & MD Diageo Irish Brand Homes (Guinness Storehouse)
- Laura Plunkett, European Digital Innovation Hub Programme Manager, CeADAR
- Orla O’Keeffe, Head of Industry Digitalisation, Fáilte Ireland
- Erik O’Donovan, Head of Digital Policy, Ibec
- Aileesh Carew, CEO, EPIC – The Irish Emigration Museum
- Stephen Barnes, Extended Reality Lab Manager, Walton Institute, South East Technological University
- More to be announced
Who should attend?
Any members from wider Experience Economy sector - tourism, agri-tourism, hospitality, entertainment, events, arts, culture, visitor experience, food service and associated supply chains.