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Our ‘Experience Economy’ series continues in this episode of Ibec Responds as Aviné McNally, Head of Membership, Ibec, is in conversation with Mark O’Brien, Executive Director, Abbey Theatre.
They discuss the importance of arts, culture and theatre to the experience economy ecosystem.
Listen / Previous Episodes

Ep. 89 / Ibec Responds
Budget 2026 – Investing in the Experience Economy
Aviné McNally, Head of Membership, Ibec, is joined by Catherine Toolan & Mary Considine to explore the need for increased investment in Ireland’s Experience Economy as part of Budget 2026.

Ep. 88 / Ibec Responds
Our budget ambition – Matching vigilance with agility
Gerard Brady, Chief Economist, is joined by Hazel Ahern-Flynn, Senior Economist, and Mourad Mejdi, Economist, to explore Our budget ambition – Matching vigilance with agility.