The mission of Irish Whiskey Association is:

To protect, promote and represent the Irish Whiskey category, in Ireland and globally; in order to secure the position of Irish Whiskey as one of the world’s leading spirit categories.

The work of the Irish Whiskey Association entails:

  • Protecting and promoting Irish Whiskey geographic indication (GI).
  • Registering the name Irish whiskey as a protected designation in international markets and taking enforcement action against infringing products.
  • Providing a strong voice and advocate for our industry on regulatory, international trade and market access issues – with increased international lobbying activity in recent years.
  • Promoting the Irish whiskey category and Irish whiskey tourism.
  • Providing educational and networking opportunities for members.