Jenny Johnston joins the SFA National Council

September 23, 2025

Jenny Johnston has just been elected to the SFA National Council. Jenny is the CEO and Owner of Azure Communications, a print and marketing business based in Dublin. The company boasts a wide variety of clients including the HSE, Irish Government, Kilkenny Design, JYSK, Prepay Power, and Irish Cancer Society to name a few.

Jenny’s career is marked by significant achievements across various industries. Most notably, she played a pivotal role in launching JYSK, a billion-euro furniture business, into the Irish market where she was a member of the Country Management team.

Prior to establishing Azure Communications, as Head of Marketing for Kilkenny Design, Jenny promoted Irish craft and design at the country’s leading retailer and managed the “Champion Green” initiative encouraging consumers to shop local and support local businesses. She also founded The Suss Edit, a sustainable fashion brand designed to help consumers choose better quality, more sustainable capsule pieces for their wardrobe.

With extensive experience in marketing and executive leadership across diverse industries, Jenny brings a wealth of knowledge in driving growth, strategic communication, and brand development.

The SFA is pleased to welcome Jenny to our National Council. You can learn more about the other members of our National Council here.