It's #OpeningTime 

Our #OpeningTime video demonstrates what a pub experience could be like this festive season. 

As sure as the bells that will ring out on Christmas Day, the pubs of Ireland are ready to host you and yours in a safe, warm and friendly environment this year.   Some things have changed what matters remains the same.  


#OpeningTime is a campaign from Drinks Ireland, with the support of the Vintners Federation of Ireland and the Licenced Vintners Association. The campaign aims to encourage the safe and sustainable reopening of bars and pubs this festive season and beyond. 

Activated across media and social media, we aim to highlight how pubs are regulated environments and responsible businesses that will play their part in maintaining strict Covid-19 measures, as we saw when they opened earlier this year.

We believe that hospitality businesses can offer a safe place for people to socialise responsibly this Christmas season.

You can help to help bring this campaign to life by activating it across your digital channels and beyond.

Our campaign toolkit here, this includes video content ready to post straight to your social media channels, images and sample tweets.  If you have any queries please contact Drinks Ireland Campaign Manager, Alan Sherlock.

You can access our campaign assets here.