About this webinar
Intellectual Property (IP) can be clear and understandable. This webinar will demystify IP and show why your business needs to have an IP strategy. This 60-minute webinar will include the key items that businesses of all sizes and activities need to be made aware of.
Ibec will be joined by leading IP and patent experts Hanna Moore + Curley. Their experts will discuss how to develop and adopt a proactive and creative IP strategy. This is important for positioning your company for success in the marketplace. The presentation will be followed by a panel discussion, moderated by the Chair of Ibec’s Corporate IP Group covering the issues facing business.
What you will learn
By joining the webinar, you will find out about:
• The role of IP in different types of business and the importance of an IP strategy
• Where to begin and how to develop an IP strategy from the ground up
• Practical advice covering different aspects of IP protection
• How to identify potential IP in your business
• How to develop an IP Strategy that is aligned with the business goals of your company to maximise value
Who should attend?
Suitable for all businesses from all sectors interested in developing IP as part of their business strategy.
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